An exploration of the vast economic impact Taylor Swift's brand has through not only music but in fashion, sports, education and philanthropy.
Showing Season 1 of 1
Miniseries
2025
No overview available.
01. Breaking the Mold
2025-01-04
How Taylor's bold moves have empowered artists and redefined taking control in the industry.
02. The Swift Effect on the NFL
2025-01-11
Taylor's presence has brought a new wave of attention to the NFL, attracting a fresh fanbase.
03. The Swift Economy
2025-01-18
Focusing on Miami where Taylor returns to the U.S., examining her effect on the city's economy and spotlighting the University of Miami's course inspired by her branding and influence.
04. A Legacy in the Making
2025-01-25
A look at Taylor Swift's lasting legacy and where her influence may lead next; looking through the lens of individuals she's uplifted, such as a photographer who's documented her career for over a decade, we see the ripple effects of her journey.